Overview
Today’s convenience stores are not just fuel retailers, CPG retailers, or quick-service restaurants—they’re all of that and sometimes more. To boost engagement and drive sales across these businesses, the most successful c-stores have turned to mobile apps.
Unfortunately, many retailers are also unsure how to unlock the full potential of their apps. To kick off this conversation for 2024, Rovertown’s Co-Founder and President, Jeffry Harrison, joined PDI to lead a webinar revealing mobile app best practices from several leading retailers.
Topics included:
- Understanding how mobile apps have evolved—and what that means for retailers
- Exploring strategies and unique tactics that drive big results
- Optimizing the app for all customers, not just members of loyalty programs
- Identifying common mistakes that retailers make with their apps
This webinar was the most well-attended to-date in PDI’s Loyalty Playbook series, drawing more than 250 registrations and over 170 attendees. The Rovertown team even helped a customer launch a new app feature live in the side chat!
Click here to view the full webinar on YouTube, and click here to download the presentation deck.
You can also contact us to learn more about the Rovertown app platform.
