The RoverTown Story
HEC-TV outlines the RoverTown story in 10 minutes and 48 seconds. Click here to watch on HEC-TV's site, click play below or just keep reading!
RoverTown was born in 2009 when a student at Southern Illinois University in Carbondale, IL found himself wishing for a simple way to find and use his student discounts. That student was RoverTown's CEO Mike Philip.
Philip started out by selling "RoverCards" to students on the SIU campus. These were physical cards that students could purchase to get exclusive discounts. The participating businesses were listed on the back of the card, but soon Philip signed up so many that he ran out of room to show them all. His ever-expanding discount program needed a better system..
That's when CTO Michael Rzeznik and COO Jeffry Harrison joined the RoverTeam and together they would found RoverTown - a student discount program entirely
That's when CTO Michael Rzeznik and COO Jeffry Harrison joined the RoverTeam and together they would found RoverTown - a student discount program entirely on students' smartphones via the RoverTown mobile app, no cards or coupons required. And better yet, they made it 100% FREE for students to use.
on students' smartphones via the RoverTown mobile app, no cards or coupons required. And better yet, they made it 100% FREE for students to use.
RoverTown is truly a company created by students for students, which means Philip, Rzeznik, and Harrison had to start small. But soon a big window of opportunity with the St. Louis Arch Grants program led the three founders to St. Louis with a $50,000 grant. From that moment on, RoverTown continued to gain traction with students, businesses, and investors.
Today, RoverTown has expanded to over 100 colleges and universities, signed up over 1500 businesses, and given over 2 million students 100% FREE access to the RoverTown Mobile Student Discount Program.
Press Links
March 12th, 2015 – St. Louis Business Journal
Some RoverTown love on the University of Minnesota Duluth Statesmen
November 4th, 2014 – The Statesmen
A Great Shout-out from Mayor Francis Slay on the Domain Tech Report
September 3rd, 2014 – Domain Tech Report
RoverTown's Mike Philip on Business BroadBand Access in STL
September 3, 2014 – KSDK
RoverTown in Alive Magazine
August 2014 – ALIVE
Former A-B president Dave Peacock invests in mobile marketing firm Rovertown
July 14, 2014 – St. Louis Business Journal
The St. Louis Startup Culture Promises a Bright Future
June/July 2014
Meet St. Louis Startup RoverTown, The Mobile Student Discount Program
May 14, 2014 – Techli
RoverTown adds former GrubHub VP as adviser
May 14, 2014 – St. Louis Business Journal
RoverTown visit from Budweiser ends in Keg party
March 21, 2014 – St. Louis Business Journal
March 10, 2014 – Tech Flash
St. Louis and Millennials: A Love Story
February 12, 2014 – T-REX
7 St. Louis Startups you can use during the Super Bowl
January 31, 2014 – St. Louis Business Journal
This Week In Techli
November 26, 2013 – Techli
TechFlash: 7 things you need to know
November 22, 2013 – St. Louis Business Journal
Domain Tech Report At-A-Glance – Season 1, Ep. 3 – RoverTown
November 21, 2013 – Techli
Domain Tech Report Season 1, Ep. 3 – RoverTown
November 21, 2013 – Techli
If You Could Choose One Entrepreneur to Join Your Startup Who Would it Be?
September 23, 2013 – under30ceo.com
RoverTown is a Student’s Best Friend
June 18, 2013 – CEO
JALC Alum, Philip, Creates Discount Program for Students
June 10th, 2013 – JALC.edu
The Best Android Apps for Saving Money in College
May 30, 2013 – About.com
May 26, 2013 – RightStartups.com
Arch Grant winners
May 17, 2013 – KSDK News
Student-founded business earns startup award
May 17, 2013 – SIUC News
Welcome to St. Louis, Arch Grants Winners!
May 17, 2013 – Lab 1500
My 2013 Arch Grants Favorites
May 15, 2013 – Real Life STL
Arch Grants Announces 2013 Global Startup Competition Winners to Help Create the St. Louis of Tomorrow
May 15, 2013 – MarketWatch.com
SIUE Alum Jeffry Harrison Receives $50,000 Arch Grant
May 14, 2013 – SIUE News
Arch Grants Finalist Weekend 2013
April 29, 2013 – TechLi
RoverTown Tracks down student deals around your campus
April 25, 2013 – MeetAdvisors
Arch Grants Finalists Excited About St. Louis
April 12, 2013 – TechLi
RoverTown: Mobile Marketing for the College Student
November 3, 2011 - TechLi
The Logo

RoverTown_blue_logo_white_bg.png

RoverTown_blue_logo_white_bg.png

RoverTown Logo and Usage PDF